Effects of IPL on Indian Stock Market

IPL the Indian Premium League is become a famous Global Brand. It has obtained world wide popularity and renownability. In India, the IPL has become one of the most popular events of the year. In Indian history IPL made an memorable  impact. The IPL brand alone has a value of over $311 million. It is a money-spinner for media, business companies, industries, organizations, local sponsors, vendors and almost all people involved in it specially speculators.



India's biggest property developer DLF Group paid US$50 million to be the title sponsor of the tournament for 5 years from 2008 to 2013. Other five-year sponsorship agreements include a deal with motorcycle maker Hero Honda worth $22.5-million, one with PepsiCo worth $12.5-million, and a deal with beer and airline conglomerate Kingfisher at $26.5-million.
The companies listed above posses high stock values in Indian Stock market, and the movements in these companies will directly affect the market. Apart from this biggest business tycons and celebrities like Mukesh Ambani(Reliance Industries), Vijaya Malya(UB Group), Gayatri Reddy(Deccan Chronicle), Nesss wadia, priety Zinta, Shahrukh Khan, Shilpa shetty, Raj Kundra, SAHARA Group, Rendezvous and so many parties are also involved in this Brand. However most of them doesn't directly affect stock market, but indirectly it makes an impact over Indian Stock Market.

The real time stock traders divert to IPL speculation where they can make money faster than stock trading. During the IPL session most of traders like to speculate in IPL istead of trading in stock market. The most interested news for all that it is supposed to be IPL listed in Indian Stock market. The huge success of the IPL will make a new innings in the history of Indian Stock Market. The IPL brand alone has a value of over $311 million. The brand can certainly create long-term value with its strong intrinsic strength and foundation. The IPL is just like any company today and it holds a long-term shareholder value.